General Research Services

  • Conjoint has been used for over 30 years and the data has proven valuable for a variety of research questions including new product development, marketing/customer segmentation, brand and pricing analysis, strategic planning, etc.
  • Syndicated Research Studies CD also conducts quarterly syndicated research studies on topics we believe will be of interest to stakeholders in the financial services and payments arena. Participation in these studies is open, with design input typically given to early participants.
Custom Analysis and Data Services

  • Simulation/Modeling Based on the data collected via a conjoint research study, CD can create and execute market simulation models to test the likely preference share of new product introductions, product feature enhancements or pricing changes. These simulations allow you to run a wide variety of “what if” scenarios to test a variety of strategies or pricing options, or to better understand potential competitive threats.
  • Segmentation/Clustering Conjoint analysis data can be analyzed at the
Strategic Planning
Program and Project Management
Business Process Management
Business Assessments
Product Development
Information Technology Services
E-Commerce and Internet Strategy Enablement
Turning Receivables to Cash
Six Sigma
Sarbanes Oxley